Destination Gettysburg is set to begin its fall marketing campaign to generate travel to Adams County from Labor Day through the Dedication Day/Remembrance Day weekend at the end of November.
Our focus will be fall getaways, family history visits and to attract visitors for Adams County's food and beverage scene, as well as fall events such as the Gettysburg Wine & Music Festival, Eisenhower World War II Weekend and National Apple Harvest Festival, among others.
An additional marketing push will be made for the newly created Adams County Pour Tour, an experience that Destination Gettysburg believes will heighten annually during the autumn season as craft beverage makers harvest their farms and begin making wines, ciders, beers and spirits.
Paid advertising will be placed throughout the Mid-Atlantic region including AAA World, Pittsburgh Magazine, Philadelphia Magazine, Baltimore Magazine, GolfStyles Magazine and Recreation News. In addition, blogs, social media and media relations will work together to highlight the best that Adams County has to offer in the fall months.
Adams County is home to the South Mountain Fruit Belt which encompasses over 20,000 acres of some of the finest fruit producing soil in the United States. Because of this, Adams County is the largest producer of apples in Pennsylvania and sixth in the nation. In addition to apples most farmers also grow peaches, nectarines, cherries and bushels of other fruits and vegetables.
It is in that spirit that the Adams County Fruit Growers Association (ACFGA) coordinates the annual Bounty of the County, a culinary event to celebrate the bountiful orchard and farm harvests and connect local residents and Gettysburg visitors to the best that Adams County has to offer.
Local farms will donate peaches, apples and other in-season produce to be used by participating restaurants throughout Adams County. Chefs at these restaurants will create a special menu featuring exclusive appetizers, entrees, desserts and beverages that feature the donated produce to highlight the different tastes of Adams County.
"We want to connect with both locals and visitors that don't have a chance to visit our farm markets and special events in the fruit industry. We want to bring them delicious fresh produce straight from the orchards and fields," said Sarah Lott Zost with the ACFGA.
To participate in this culinary event, simply visit one of the participating restaurants between Aug. 10-19 and choose from the customized menu.
This year, 25 local farms and restaurants are participating in Bounty of the County, including Mason Dixon Distillery, Garryowen Irish Pub, Dobbin House Tavern, One Lincoln and Dunlap's Restaurant.
For a full list of participating restaurants, visit acfga.info/bounty/.
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