The Outlet Shoppes at Gettysburg has announced that a new property general manager, Curt Boteler has joined their team. Curt bring over 25 years of experience in commercial real estate and is well known for his retailer relations and leadership. He’s also a been designated a Certified Property Manager (CPM) by the Institute of Real Estate Management and serves on the West-Central Maryland Chapter Board of Directors.
“We are thrilled to have someone of Curt’s caliber at the helm of The Outlet Shoppes at Gettysburg,” said David Nelson, Senior Vice President of Asset Management at Horizon Group Properties. “We are looking forward to the future under Curt’s leadership.”
Before coming to The Outlet Shoppes at Gettysburg, Curt served as senior commercial property manager at Westview Promenade, a 200,000 square foot retail/lifestyle center in Frederick, Md. Under his direction, he oversaw the complete refurbishment of the center’s most prominent feature, a large fountain. He’s also worked with national shopping center companies such as Kimco Realty Corp. and Kline Scott Visco Commercial Real Estate Inc.
Destination Gettysburg’s president, Norris Flowers, was recently interviewed by Shelia Hyland in segment for Comcast Newsmakers where he discussed the economic impact of tourism in Adams County.
“Tourism is truly an economic driver in Adams County,” Flowers said. “We bring in almost 700-million dollars each year in direct economic impact, another 130-million dollars a year in state, federal and local taxes and employs over 77,000 directly in the travel industry in Adams County.”
In addition to economic impact, Destination Gettysburg’s marketing strategies through social media and traditional advertising were also discussed.
“You may not see locally what we are doing, but we are certainly promoting not only in Pennsylvania, but around the country and other countries to bring visitors here,” said Flowers.
To watch the full clip, check out the link below. The clip can also be found on Xfinity On Demand under the Get Local section.
>> Watch the Clip
Lodging is an important barometer for measuring the success of tourism, and is vital for generating spending in other areas as well. In other words, the more nights that a visitor spends, the more likely they are to spend additional money on dining, shopping and entertainment.
Through the end of June, the number of hotel rooms sold in Adams County was 195,858, marking an increase of 7 percent over the same months in 2017, according to Smith Travel Research (STR). In addition, the revenue generated in the first half of 2018 exceeded $20.1 million, an increase of nearly 5-percent. Yearly revenue in 2017 set an all-time record of $52 million.
The average daily rate (ADR) of hotel rooms sold in the first six months, however, dropped 2 percent over 2017, at an average of $102.65 per night.
STR measures and estimates data compiled by hotels throughout Adams County.
A separate report, commissioned through the PA Department of Community and Economic Development, estimates that lodging accounts for $93 million annually in Adams County.
Gettysburg's iconic witness trees took center stage this week as part of a CBS Sunday Morning broadcast. The story, "Standing Witness," focused on the trees' roles as bystanders to the epic battle in 1863.
"These witness trees remind park visitors, of every age, that the Civil War is hardly ancient history," said reporter Mark Strassman as part of the broadcast. "Trees that once lent shade and comfort to soldiers with just hours to live, that uniquely bring America's bloody past into the present."
In addition to an interview with Supervisory Park Ranger Angie Akinson, the story also included exhibits in the Gettysburg National Military Park Museum and Visitor Center as well as a tour of the battlefield by GettysBike.
CBS Sunday Morning averages 6 million viewers per week, and approximately 26 million unique visitors per month to its website.
>> Watch the Broadcast
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