“We are thrilled to have The Christmas Haus as our inaugural pop-up retailer. We joined Roger Lund on his buying trips to Germany and have come to appreciate all that goes into traditional German craftsmanship. The quality of this artisan work makes The Christmas Haus the perfect choice for the inaugural flash retail event in our new space,” said Monica E. Oss, one of the owners of the Grant Building.
In the United States, the concept of pop-up stores and flash events started in Los Angeles and has made its way to the East Coast. The name comes from the temporary nature of the operation, ‘popping up’ one day and disappearing the next.
The Christmas Haus is the first in a series of “exciting flash offerings” coming to the southwest corner of Lincoln Square, according to Monica. Over the next year high-end retail, art and culinary offerings will be taking over the Grant Building with their own pop-up stores.
“The Grant Building is being remodeled into a multi-use flash event space, which will feature art galleries, retail space, meeting space and a commercial kitchen,” said Monica. “We have leased the previously-closed café at 14 Lincoln, which is currently under renovation, and plan to use it for private culinary events.”