Tourism Works for Adams County, Pa.
  • Home
  • DESTINATION GETTYSBURG
    • OUR TEAM
    • BOARD OF DIRECTORS
    • FUNDING
    • OUR MARKETING
    • ADVOCACY
  • OUR WORKFORCE
  • FACES OF TOURISM
  • IMPACT OF TOURISM
  • JIM GETTY AWARD
  • GIVING BACK
  • PARTNERSHIP
  • CONTACT US
  • Home
  • DESTINATION GETTYSBURG
    • OUR TEAM
    • BOARD OF DIRECTORS
    • FUNDING
    • OUR MARKETING
    • ADVOCACY
  • OUR WORKFORCE
  • FACES OF TOURISM
  • IMPACT OF TOURISM
  • JIM GETTY AWARD
  • GIVING BACK
  • PARTNERSHIP
  • CONTACT US
Search by typing & pressing enter

YOUR CART

12/27/2016 0 Comments

Winter marketing campaign in full swing

Picture
Destination Gettysburg is ready to begin its winter marketing campaign to attract visitors in January, February and March. Much of the marketing will be centered around outdoor recreation at Liberty Mountain Resort, relaxing getaways and our culinary scene - which includes great restaurants and wineries.

The staff has already published a blog - "Eight Things to Do in Gettysburg This Winter" - and its already become one of the blog's top posts with 3,500 views. More winter themed blogs, including food and recipe posts, are planned for the season.

Pitches to media and further social media posts are planned for the winter season as a way to usher in the "Gettysburg Inspired" theme for 2017. Already, several journalists have expressed interest in visiting Adams County during the winter season.

Digital marketing will drive visitors to the website and mobile app to learn more about winter activities, events and great lodging. Washington DC, Baltimore and Harrisburg will be the target markets for this campaign. 
​
This is an expansion of 2016 winter marketing which specifically ran on WashtingtonPost.com. The 2017 campaign will take advantage of our work with Essex Digital Platforms to reach our audience on their preferred sites and apps. 

0 Comments



Leave a Reply.

    Author

    Write something about yourself. No need to be fancy, just an overview.

    Archives

    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    August 2019
    July 2019
    June 2019
    April 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016

    Categories

    All

    RSS Feed